Návrh pro vizuální identitu Optika Alexa. Logo se podobá oční tabuli. S tímto prvkem pracuji skrz celou identitu. Logo je jak pro dětský profil, tak i pro ten dospělí. U dětí se přidává barevnost a ilustrace, které nesou podobu písmenek.
This is my design for the visual identity of Optik Alexa. The logo resembles an eye board, which one can find at the doctors office. I work with this element throughout the whole visual identity. The logo is for both the children's profile, as well as the adult profile. For children, colours and illustrations, which take the form of letters are added.
